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Success Stories Entrepreneur Using the Internet

Nopember 06, 2009
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The presence of the online world can bring businessmen get closer with consumers. With the presence of online B2B marketplace that mushrooming recently entrepreneurs can be used to expand the reach of marketing & sales.

Online B2B marketplace sites have more advantages over the company website, which generally e-commerce sites already known to have a good ranking in search systems (search engines). So that your business will be more easily recognized and promoted. Therefore, the presence of online B2B marketplace, at least have been able to position the business in the future.

Until now many young entrepreneurs who succeeded in making marketing earnings up millions of dollars per year by utilizing the Internet. Eran Dekel, owner Luxury Menswear Discount products that use the online B2B marketplace as a media promotion. The company achieve sales of up to U.S. $ 2 million in the year 2006.

Eran also face the classic problem of online B2B marketplace campaigns is about trust. At clothing business online sales, buyers can not try the product first. But Eran not lost his mind, he gave many policies that favor for buyer, such as: money back guarantee, free shipping, warranty exchange of goods, a bonus for purchasing the product, etc.

Advantages by using online B2B marketplace also shared by Chris & Lisa Rush through HiFi Sound Equipment products could reach sales of up to U.S. $ 8 million in the year 2006. Chris gives typical business service delivery is fast. He even attach a hotline to accommodate questions about delays in product deliveries.

Through automation systems, the Internet is able to respond quickly if it comes order or request more information business full of customers. In the era of all this instant, the speed of service is required.

For domestic companies, maybe Air Asia could become a successful example of a company's brand in the world to form the Internet. Marketing Manager of PT Indonesia Air Asia, Andy says Adrian through the promotion and www.bisnis.com Carriage campaign conducted through various channels but the major media is the Internet.

So far this means that there are perceived constraints teams Indonesia Air Asia to penetrate the local consumers. Because the level of understanding and their need to access the Internet is very low. "There are still many Indonesian people are hesitant to try the Internet because they have such negative thoughts and so forth will be deceived. Purchases from the Internet approximately 70%. There was also buying a ticket at a travel agency, but [buy] over the Internet do not have tired of nowhere . "

Need extra work for Andy and the team continue to educate people in the region use the Internet to book and buy tickets with Air Asia. Awareness to take care of yourself and print the tickets on implanted.

Seeing the success stories above, the business activities by utilizing the online world to try. Various advantages internet, you can serve many customers at one time. More efficient time, effort and cost, is not it? (Source: Various sources / WTD / MZ)

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